A Primitive Evolution Takes The Prize

It’s rare these days to find hard rock that is also melodic and produced as if the artists actually want you to hear each delicate layer of sound present in their songs. I don’t want to get A Primitive Evolution kicked out of the badass rock-n-roll club by exposing them as sensitive songwriters but I grew up with two brothers heavily into metal and grunge so I think I know what I’m talking about. Their influences are wide ranging – from Led Zep and Motorhead to Janes Addiction and Outkast. With a hint of electronica peppered in, you might think they’d have a serious identity crisis. But they pull their diverse ingredients together on the album The Prize for some mighty fine ear pie.

The ten song collection kicks off with Lord of Reason, an acoustic-based mid-tempo jam with a familiar Shinedown-like feel to it. It has a certain edginess, though, and some minor key breakdowns which push it beyond the realm of other post-grunge/pop crossover songs. Likewise with the album’s first single, I Feel It All, which definitely has a classic REM sound to it. Like other songs here, these two have such a different feel from each other you’d swear they were recorded at two different stages of this band’s career – not from the same recording session.

Falling Far Behind is one of the more interesting songs on the album, not just for it’s potent lyrical prose, but also because it incorporates strings and has a certain Middle Eastern vibe about it. Lead vocalist and guitarist Brett Carruthers shines on this one and really shows his range. The piece foreshadows tracks to come on the collection because the very next one, Dead End, gets a bit experimental. More strings and something that sounds like a sitar give the song a psychedelic groove that is quite infectious. Listen to it and you may find yourself doing so again and again.

Although every song on The Prize is a keeper, I’d like to mention one more. We Are Lost is a moody ditty marked by some excellent percussion work, guitar playing and vocal harmonies. This one is definitely a musicians song, one to be broken down, studied and, perhaps, emulated by bands to follow.

But I want to talk about the band for a moment. Based out of Toronto, A Primitive Evolution take their name from what Guitarist Carruthers feels is our current place in human evolution.

“We are very much in the beginning of the evolution of mankind.” he says. “We have so much to learn and yet so much has changed in the last hundred years.”

This is reflective in their music which is obviously evolving with every trip this band makes to the studio. Rounding out this power trio is Steph Seki on bass and vocals along with Stu Dead on drums and percussion.

We’ve got your free track below. Your welcome. 🙂